CFB · book juice by market
CFB Hold
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The hold (juice) every sportsbook charges on each CFB market — the book’s theoretical margin, devigged from closing two-way prices. Lower is cheaper for you. In the matrix, each market row is shaded green = cheapest → red = priciest across books, so you read a row left-to-right to see who is taking the least on that bet.
Player props run far more expensive than game lines — the same book will take ~4–5% on a spread and 6–12% on a prop. That spread across books is the single biggest cost most bettors never price in. This is what each book charges — shop the cheapest one for the market you actually bet.
| Market |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Moneyline | 4.0% | 4.1% | 4.2% | 4.0% | 4.2% | 5.1% | 4.1% | 4.6% | 6.1% | · | · | 0.7% | 1.0% | 1.1% | 1.0% |
| Moneyline (3-way) | · | · | · | · | · | · | 7.8% | · | 8.4% | · | · | · | · | · | · |
| Spread | 4.5% | 4.6% | 4.5% | 4.5% | 4.6% | 5.0% | 4.5% | 4.6% | 6.5% | · | · | 2.8% | 1.7% | 1.0% | 7.3% |
| Game Total | 4.5% | 4.6% | 4.5% | 4.5% | 4.6% | 5.0% | 4.6% | 4.6% | 7.4% | · | · | 2.5% | 2.1% | 1.1% | 5.0% |
| Team Total | · | 5.7% | 4.4% | 6.4% | 6.7% | · | · | 6.9% | · | · | · | · | · | · | · |
| Pass Yards | 6.5% | 5.7% | 6.5% | 6.9% | 6.9% | 6.5% | · | 6.5% | 9.1% | 13.5% | 13.5% | · | 14.3% | · | · |
| Pass TDs | 6.5% | 6.0% | 6.2% | 6.6% | 6.9% | 6.4% | · | 6.4% | 9.4% | 13.5% | 13.5% | · | 7.7% | · | · |
| Pass Attempts | · | 6.2% | · | 7.4% | · | · | · | 6.4% | 9.5% | 13.5% | · | · | 13.3% | · | · |
| Completions | · | 6.3% | · | 7.3% | · | · | · | 6.4% | 9.5% | 13.5% | · | · | · | · | · |
| Interceptions | 6.5% | · | · | · | 7.2% | 6.4% | · | 6.4% | 9.4% | 13.5% | · | · | · | · | · |
| Rush Yards | 6.5% | 5.6% | 6.5% | 6.8% | 7.0% | 6.4% | · | 6.4% | 9.3% | 13.5% | 13.5% | · | 12.3% | · | · |
| Rush TDs | · | · | · | · | · | · | · | · | 9.0% | · | · | · | · | · | · |
| Longest Rush | · | 6.2% | · | 7.0% | · | · | · | · | 9.5% | 13.5% | · | · | · | · | · |
| Receptions | · | 6.0% | · | 6.2% | 6.5% | 6.2% | · | 6.4% | 9.4% | 13.5% | 13.5% | · | 10.1% | · | · |
| Rec Yards | 6.5% | 5.6% | 6.5% | 6.8% | 6.9% | 6.4% | · | 6.4% | 9.3% | 13.5% | 13.5% | · | 12.1% | · | · |
| Rec TDs | · | · | · | · | · | · | · | · | 8.8% | · | · | · | · | · | · |
| Longest Reception | · | 6.4% | · | 7.0% | · | · | · | 6.4% | 9.4% | 13.5% | · | · | · | · | · |
| Rush + Rec Yards | · | 6.2% | · | 7.6% | · | 7.9% | · | 6.4% | 9.3% | 13.5% | · | · | · | · | · |
| Pass + Rush Yards | · | 6.1% | · | 7.6% | · | 7.7% | · | · | 9.3% | 13.5% | · | · | · | · | · |
| Kicking Points | · | · | · | 7.3% | · | · | · | 6.4% | 9.4% | 13.5% | 13.5% | · | · | · | · |
| Field Goals | · | · | · | · | · | · | · | 6.3% | 9.1% | · | · | · | · | · | · |
| Extra Points | · | · | · | 7.3% | · | · | · | · | 9.4% | 13.5% | 13.5% | · | · | · | · |
| Rush Att | · | · | · | 7.4% | · | · | · | · | 9.6% | 13.5% | · | · | 13.6% | · | · |
Hold = (Σ implied − 1) / Σ implied over a market’s complete outcome set, averaged per (book, market) at the closing line, main full-game markets only (alternate ladders and period lines are priced differently by design). A market needs 30+ instances to appear. Pick’em apps (PrizePicks, Underdog) post a fixed payout rather than a quoted two-way price, so their figure is the cost of the pick’em structure itself and is identical on every market. No-vig exchanges (Novig, ProphetX, Kalshi, Polymarket) charge a commission on winnings instead, which this margin does not include.